There are lots of dismissive phrases that are used to describe watch brands that serious collectors don't pursue.
Not collectible. No resale value. Do not appreciate over time. Budget fashion acessories.
Those phrases create an opportunity for less serious collectors to find fun watches at affordable prices.
What brings this on? Skagen watches.
The Skagen brand has brought Scandinavian design influence to consumers since it was founded by a Danish immigrant couple in 1989. They were minimalist before every other brand became minimalist. The brand went through the watch entrepreneur's dream from inception to buy out by Fossil in 2012. But, the watch cognescenti dismiss the brand as not collectible.
That's o.k. The collectors can leave us Skagen as an affordable brand to find on Etsy or ebay. It's great to see a brand offering different choices. There are plenty of other brands that are fun to collect by virtue of not being collectible. Hunting for them is fun, too.