1. Consider the Needs of the Wearer. Any watch give as a gift should match the wants and desires of the wearer. If they are an outdoorsman, a dressy watch that looks great with a suit might not work. If they are an older person, a busy watch with sub-dials and small day and date windows will be hard to read. Think of the age, gender, and personality of the recipient when you select a watch.
2. Value Matters. When giving a watch for a special occasion, the brand and value of the watch will matter. There are lots of cheap Chinese watches from no name brands in the marketplace. A $10 watch is fine for personal use, but it's rather chintzy for a gift. Instead, give a watch from a name brand with a solid reputation whether it is Timex or Tissot. A little research can tell you if a new brand has a good reputation.
3. Seek Something Unique. The world is awash in watches. To find something unique, you may have to research smaller watch brands like AVI-8. Orient might be a good alternative to Seiko. These brands have good reputations and bring something a little different to the market.
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