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Friday, September 19, 2025

TGIF: How Important is Dial Color?

A recent question on X by the French watch shop (@TempusShop) about some watch colors he had in stock, led to a discussion about dial colors. For me, dial color is pretty important. I have some dial colors that I really like - blue, silver, black, and white. Some dial colors are right out for me:  salmon (that is pink) and red. It makes me wonder: How important is dial color to you? When you visit watches on Amazon, its pretty obvious that dial color can really make a big difference in price.

A Grok-generated AI image of colorful watches

To see a good example of the price differences between dial colors check out one model of watch that comes in different colors. For price comparison purposes, let's look at the Fossil Men's Sport Tourer Quartz Stainless Steel Chronograph watch. I've been intrigued by watches that have a vintage vibe and this one is all over it. This combo is brown leather, silver, and cream. There is currently a 16% discount on Amazon that brings this watch in at just over $160. You can see this watch here on Amazon.

A Fossil Men's Sport Tourer Quartz Watch (Amazon photo)

If you want the same exact watch with a slightly different strap, the sale price drops it from $195 to just under $115. 

A Fossil Men's Sport Tourer Quartz Watch with Yellow Dial (Amazon photo)

It's definitely worth poking around just to see variations of this watch between $115 to $220. To see this one here, check it out on Amazon.

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