Tuesday, January 17, 2012

Watches for Women

I don't often post information about watches for women.  However, my woman pulled me into one of her stores over the weekend.  It's called Charming Charlies.  It was all girly stuff.  But, there were many quartz watches for women that were attractive and affordable.  Prices ranged from $15 to $30.

This brick and mortar store did a great job of merchandising and all of their displays were very attractive.  The women in the store all seemed very excited to be shopping there.  If only, they would have put in a comfortable chair and a pile of old Field & Stream magazines.

Friday, January 6, 2012

Watch Companies: You Better Bring It!

Here is a perfectly respectable Embassy brand watch at Kmart.  It has a reliable quartz movement and probably sells for around $14.99.


There's nothing wrong with this watch and I'm sure it will work well for whomever buys it.  Here's the thing - if a rather generic Kmart watch looks this good, why not buy this watch instead of a more expensive brand name watch? 

This watch is a warning to Timex, Casio, Armitron, and all the other watch companies out there.  Anybody can make a straight forward quartz watch that works well.  If you want to make the sale and wow your customers, you better bring it!  You need to bring watches to market that turn heads, attract customers, and make them want to buy.  If you are an established watch company, you need to have great watches in stock at every outlet even Kmart, Target, and Walmart.

Sunday, January 1, 2012

The Future of Watches

As the New Year begins, I wonder what developments lie in store for the wristwatch.  It seems like attainable brands like Android and Invicta have revived interest from casual collectors.  While some articles suggest that young people are less likely to wear a watch and more likely simply to use their smartphone to tell time, pioneering brands like Modify Watches are bringing affordable, fashionable, and innovative new watches to market. 
A NandO brand watch